Press kit
Writing about Axolumi?
See the facts, copy, logos, mascot art, colors, and product images about Axolumi.
Logo & wordmark
The lockup pairs the gold spark with the wordmark set in Fredoka. Use violet on light backgrounds and white on dark, never other colors.
Meet Lumi
A light sprite
Lumi is built from soft circles: a glowing core, two watchful eyes, and a handful of orbiting motes.
Lumi's core represents the neuron and the orbiting dots represent the axons. She is calm violet but turns to gold in moments of celebration; like a neuron in action.
Fact sheet
- Name
- Axolumi
- Mascot
- Lumi: A light sprite representing the neuron
- What it is
- A brain-training app of quick games and personal daily workouts
- Skills trained
- Memory, focus, reading, speed, logic, and language
- Games
- 17+ games, most taking about a minute
- Platforms
- Android app in development; free games playable on this site
- Pricing
- Web games are free to play, no account needed
- Press contact
- hello@axolumi.com
Boilerplate
Ready-to-quote descriptions. Feel free to shorten or adapt them.
In one sentence
Axolumi is a brain-training app of quick, friendly games, guided by Lumi, a small light sprite, that helps you sharpen memory, focus, reading, speed, logic, and language, one calm minute at a time.
In one paragraph
Axolumi turns cognitive practice into a calm daily rhythm. Tell it what you want to train and when you like to play, and it composes short workouts of four quick games, most about a minute long, that build six evolving skill scores: memory, focus, reading, speed, logic, and language. At the heart of it is Lumi, a friendly light sprite who glows violet while you train and warms to gold when you finish, turning consistency into something you can see. Axolumi is in development for Android, and its games are free to play on the web at axolumi.com.
Brand colors
Calm violet for everyday focus, sun gold for reward, cool ink neutrals, and a small set of semantic hues.
Typography
Fredoka
Display & headings
Nunito
Body & interface
Space Mono
Timers, scores & streaks
Using the brand
Please do
- Use the assets on this page as provided
- Call the app Axolumi and the mascot Lumi
- Give Lumi breathing room — clearspace of about half her core
- Use the violet wordmark on light, white on dark
Please don't
- Recolor, stretch, rotate, or outline the marks
- Add features to Lumi — she has no mouth, and likes it that way
- Place the lockup on busy or low-contrast backgrounds
- Present Axolumi as a medical or clinical product
Questions or asset requests: hello@axolumi.com